Hi! I’m Caitlin.

I’m currently a UX Researcher at Target in Minneapolis, MN.

I hold an MS in Consumer Science from the University of Minnesota, where my research explored sustainable consumer behavior and the transformative role of AI in retail. Prior to grad school, I spent several years leading marketing strategy for consumer-facing brands like Bath & Body Works, Estée Lauder, Cosmopolitan, and Seventeen.

Outside of work, I love cheering on my favorite women’s sports teams, thrift shopping, and taking random art classes. If you’re interested in working together or just want to connect, I’d love to hear from you! Thanks for stopping by. 💫

Photography by Jillian Blanc